Media Contacts for Marketing: How to Get Your Message Heard

1. Browse Media Contacts
Browse and select the media contacts lists that works for you. Lists are available by US states, industry, etc.
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3. Contact the Media
Contact the journalistic professionals in your media contacts lists. Build relationships and establish earned media.

As a business looking to gain exposure and increase brand awareness, one of the most effective ways to reach your target audience is through media coverage. To achieve this, you need to have the right media contacts. is here to help you connect with journalists, bloggers, and influencers who can amplify your message and help you achieve your marketing goals.

A Vast Database of Contacts provides a comprehensive database of media contacts across various industries and regions. With their platform, you gain access to thousands of journalists, editors, producers, and other media professionals who can help you spread the word about your company or product.

Building Relationships with Journalists

One of the key benefits of using is that it allows you to build relationships with journalists over time. By providing updated contact information and relevant details about your business, you can ensure that journalists have the information they need to cover your story. This personal touch can greatly increase your chances of getting media coverage.

The Power of Earned Media

Earned media refers to any media coverage that is not paid for or influenced by your brand. It includes mentions in news articles, features on TV shows, and reviews by influential bloggers. Unlike paid advertising, earned media carries a higher level of credibility and trust with audiences. By leveraging the power of earned media, you can reach a wider audience and build credibility for your brand.

Tips for Approaching Media Contacts

When reaching out to media contacts, it’s important to keep a few things in mind:

  1. Do your research: Familiarize yourself with the journalist’s previous work and their beat to ensure that your pitch is relevant and tailored to their interests.
  2. Personalize your approach: Avoid sending mass emails or generic pitches. Take the time to address each contact individually and show them why your story is a good fit for their audience.
  3. Keep it concise: Journalists receive numerous pitches every day, so make sure your message is clear, concise, and to the point. Highlight the most newsworthy aspects of your story to capture their attention.
  4. Follow up professionally: If you don’t hear back after your initial pitch, it’s acceptable to send a polite follow-up email. However, avoid being pushy or aggressive as this can harm your chances of securing coverage.
  5. Provide valuable resources: Include any additional information, such as high-resolution images or expert quotes, that can enhance the journalist’s ability to cover your story.

In conclusion, media contacts play a crucial role in helping businesses amplify their marketing efforts through earned media. With, you gain access to a vast database of contacts, allowing you to build relationships with journalists and increase your chances of getting media coverage. By following best practices when approaching media contacts, you can effectively convey your message to the right audience and achieve your marketing objectives.

Published on November 7, 2023
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